What EchoLive is

EchoLive is a mobile-first platform for live video. A creator opens the app, starts a broadcast, and talks, performs, plays, cooks, sings, or competes in front of a live audience. Viewers watch for free, join the chat, follow the creators they like, and send virtual gifts that translate into real earnings for the person on screen.

Alongside live video, EchoLive carries a short-form feed. Creators post clips that stand on their own and also act as a trailer for their live broadcasts, so someone who finds a thirty second clip at midnight can be in that creator's live room the next evening. The two formats feed each other. Short-form brings discovery, live brings the relationship, and the relationship is what people pay for.

We will be going live with BETA on Apple and Android. Watching will be free. Monetized features, including buying and sending gifts and earning as a creator, carry additional age and verification requirements described on our Safety and community page.

Why we built it

Live streaming grew up inside platforms that were designed for something else first. Creators ended up renting space in feeds built for recorded video, on economics they had no visibility into and no say over. The most common complaints we heard were always the same three: nobody can explain how the money actually splits, the payout terms change without warning, and the ranking system decides your night before you go live.

We built EchoLive around those three problems.

The revenue split is published rather than negotiated case by case, and it is written into the creator agreement every creator signs. Payout terms, minimums, and timing are documented in plain language on the How creators earn page rather than buried in a support article. And our discovery system deliberately excludes gifting activity as a ranking signal, so a creator's placement in the feed is not simply a reflection of who spent money in their room last week. Small rooms get a real chance at surfacing.

None of that makes EchoLive a charity. We are a business and we keep a share of what moves through the platform. But we would rather explain that share than hide it.

Who EchoLive is for

Creators

Creators are the reason the platform exists. Anyone who meets the age and verification requirements will be able to go live, build a following, and earn. There is no invitation list and no follower minimum to start broadcasting. Every creator earns on the same published revenue share, whether they go live for the first time or have been broadcasting since day one of beta.

We also run structured competition. Creators can challenge each other to PK battles, which are timed head to head contests decided by the audience, and climb a fifty tier Battle Rank ladder earned through scheduled matches. Once a year, sixty four creators enter a single elimination bracket for our Clash of the Creators tournament.

Viewers

Viewers watch for free, without an account, on the web or in the app. An account adds the things that make live worthwhile: chat, following, notifications when a creator you follow goes live, and the ability to send gifts. We take the viewer side seriously. Spending on EchoLive should feel like supporting someone you actually like, not like feeding a slot machine, and our safety tooling is built with that distinction in mind.

Amplifiers

Amplifiers are the third group, and they are less familiar to people coming from Western platforms. An Amplifier is an organization that recruits, coaches, schedules, and supports a roster of creators, which is a normal and long standing part of how live streaming works in most of the world. On EchoLive these organizations join the Amplifier Creator Network and earn a commission tied to the performance of the creators they develop. That commission comes out of the platform's share, not out of the creator's. A creator inside a network and a creator outside one keep their earnings on the same published terms.

How we are different

• Gifting does not buy placement. Our discovery and recommendation system excludes gifting from its ranking signals by design.
• The split is documented. Revenue share percentages, program thresholds, and payout minimums are published and written into the agreements creators sign.
• Identity verification is real. Creators who monetize complete identity and age verification through our verification partner before they can withdraw.
• Competition is a first class feature. PK battles, Battle Rank, and the annual tournament are built into the product rather than bolted on as marketing events.
• Networks are supported, not hidden. The Amplifier Creator Network is a published program with published terms.

The company

EchoLive is operated by Echo Live, Inc., a Delaware corporation with operations in Ohio and Florida. We are an independent, founder led company. The platform runs on a real time video stack built for low latency broadcasting at scale, with global content delivery and payments handled through established, regulated providers.

We are a small team, which means we answer our own email. If you want to reach a person, the addresses on our Contact page go to people, not to a queue that never empties.

Where we are now

We will be going live with BETA on Apple and Android. EchoLive is not in public beta yet — that launch is pending. You can create an account on the web now to lock in your username before the apps open.

When beta launches, broadcasting, the short-form feed, chat, gifting, PK battles, creator payouts, and the Amplifier Creator Network will be available. Features still rolling out after that include scheduled battle matchmaking, a creator marketplace, channel subscriptions, and expanded advertising options for creators. Beta means some things will change, and we would rather say that plainly than pretend the product is finished. What will not change without notice is the money. Any change to revenue share, payout terms, or program thresholds is communicated to creators before it takes effect.